It’s been another incredible year for Bluetooth technology innovation. This was definitely apparent from the hundreds of companies entering this year’s Bluetooth® Breakthrough Awards. Congratulations to our finalists who stood out amongst the stiff competition—Asthmapolis, FMC, LUMO BodyTech, MapMyFitness, Novalia, Orbotix, Parrot, Swissmed Mobile, Tethercell, Weartech, and zSmart.
A main theme among finalists was bringing disconnected devices into the connected world…
- One innovation story comes from Novalia—nominated for Breakthrough Prototypes. Its Viva La Revolucion makes it possible to add digital interactivity and Bluetooth connectivity to virtually any printed material. Now, a printed object like a poster or pharmaceutical packaging can transmit information to a smartphone using Bluetooth technology. Check out this video for more on this cool new idea: http://bit.ly/L5TBJz.
- Another amazing use of Bluetooth technology comes from Weartech. Its GOW Trainer includes a smart T-shirt integrated with cardiac sensors, a Bluetooth Smart heart rate monitor with an app and online tracking. Using Bluetooth technology, it becomes possible for companies to invent wearable technology that easily connects to digital devices the consumer already owns.
These are just a couple of the highlights from this year’s nominees. Breakthrough Award winners will be announced at the Pepcom media event on Feb.24 at Mobile World Congress (MWC) 2013 in Barcelona, Spain. Nordic Semiconductor, this year’s title sponsor for the awards, is giving each finalist a Bluetooth evaluation kit and category winners get a free trip to its headquarters in Norway. The overall winner will also receive a Bluetooth protocol analyzer valued at $40,000 USD from the preferred technology partner sponsor, Ellisys.