it's a new blue


It’s been almost 20 years since the advent of Bluetooth technology and since then it has transformed the way we live, work and play. From its roots in audio and consumer electronics, Bluetooth has grown into something much bigger. Yes, Bluetooth started the wearables revolution by making it easy to connect your smart phone to a fitness tracker or smart watch. Yes, Bluetooth brought the smart home of the future that much closer to reality today. And yes, Bluetooth is changing the way we experience... Continue Reading

Bluetooth Security 101

Bluetooth Security 101

Over three billion Bluetooth products will ship this year, with nearly five billion projected to ship by 2019. That’s a lot of Bluetooth devices being used for a wide variety of applications – in cars, consumer electronics, personal computers, health and fitness products, wearables, smartphones, and more. It’s no wonder that privacy and security concerns are top of mind for consumers like you.By 2017, the average consumer will own five connected devices, so it’s understandable that consumers are... Continue Reading

Apple Keeps Bluetooth At Its Core


Big news out of Cupertino (or rather, the Bill Graham Civic Auditorium in San Francisco) yesterday as Apple unveiled updates to its iPhone line up, an entirely new iPad and the much anticipated update for Apple TV.The new functionality of Apple TV revolves around the completely rethought Apple Remote. The device controls every aspect of the TV, from volume levels to serving as a control for gaming – and, of course, it is powered by Bluetooth Smart technology.Not only does the power efficiency of... Continue Reading

Apple Makes Big Bet on Bluetooth Technology


Phil Schiller: “This is the vision of the future of the notebook: one of extreme portability. Everything is wireless.”From its keynote yesterday, Apple introduced the new MacBook, shared more details on Apple Watch, and discussed a new platform, ResearchKit. All of these announcements shared a common thread – Bluetooth wireless technology.For ResearchKit, Bluetooth plays the essential role of connecting the iPhone, the hub device for data collection and reporting, to thousands of medical peripheral... Continue Reading

iCradle GmbH Named Overall Winner of Bluetooth Breakthrough Awards


The SIG and media partner CNET announced the overall winner and the category winners of the annual Bluetooth Breakthrough Awards. Over the last few years, the breakthrough awards have helped bring attention to some of the best Bluetooth enabled products, applications, and concepts. This year is no exception. The category winners are: Oral-B Application (Procter & Gamble)—Breakthrough Application SMART kapp (SMART Technologies)—Breakthrough Product COBI(iCradle GmbH)—Breakthrough PrototypeAdditionally, Continue Reading

Want a Smart Life? Go Beyond the Smart Home


The connected home is the oft talked about mythical beast of the Internet of Things (IoT). There seem to be an unlimited number of standards, companies, and Kickstarter projects promising to deliver the home automation experience we have been begging for since the Homes of Tomorrow exhibit hit the Chicago World’s Fair in 1933. But what we are seeing delivered right now barely scratches the surface of what a truly smart home, and life, could look like.In reality, connected home devices must have... Continue Reading

Analysts Project Bluetooth Smart Technology to Lead Home Automation Market


Bluetooth Smart technology is seeing exponential growth in many verticals especially sports and fitness as companies choose the technology for its low power consumption, low cost, range and unrivaled ubiquity. This adoption is spurring growth in the Home Automation market, which the Bluetooth SIG and ABI Research see as the next big industry for the technology. ABI Research forecasts Bluetooth Smart technology will experience the highest growth in the smart home market, reaching over 133 million... Continue Reading

Bluetooth Smart Takes New York by Storm


I recently attended a special event sponsored by the Bluetooth SIG at the Hyatt Grand Central in New York City. It was an amazing fall day outside with amazing stories happening inside. With close to twenty SIG member companies in attendance, New York media were treated to an up-close visit with some of the coolest new Bluetooth and Bluetooth Smart products. Everything from wireless speakers, home security equipment, personal medical devices and smart sports equipment, to innovative location-based... Continue Reading

Bluetooth Breakthrough Awards: Tethercell Takes the Gold!


The winners of the Bluetooth Breakthrough Awards were announced last night during PepCom’s MobileFocus Global event in Barcelona.And the winners are:Tethercell, LLC—Breakthrough Prototype and Overall WinnerTethercell made a big impression with its simplicity. This battery adapter enables users to connect and control any AA-battery-operated device from a smart phone or tablet via Bluetooth Smart technology. This means any existing battery-operated object, from a toy to smoke detector, can be turned... Continue Reading

Bluetooth Breakthrough Awards—Finalists Announced

It’s been another incredible year for Bluetooth technology innovation. This was definitely apparent from the hundreds of companies entering this year’s Bluetooth Breakthrough Awards. Congratulations to our finalists who stood out amongst the stiff competition—Asthmapolis, FMC, LUMO BodyTech, MapMyFitness, Novalia, Orbotix, Parrot, Swissmed Mobile, Tethercell, Weartech, and zSmart.A main theme among finalists was bringing disconnected devices into the connected world... One innovation story comes... Continue Reading