As Executive Director of the Continua Health Alliance, which promotes the ecosystem of devices and systems in personal connected health, I keep a close eye on the technology industry. New technologies, products and even marketing campaigns provide signals on the direction of the market and reveal a lot about corporate priorities. If you haven’t read it, take a look at Bluetooth SIG Chief Marketing Officer Suke Jawanda’s recent interview with MedTech Pulse Blog about Bluetooth® technology’s future in the medical industry. There’s no question close-proximity technologies will be important to the future of healthcare delivery, so I was delighted with Suke’s evident commitment to leveraging the full potential of Bluetooth for healthcare applications.
Continua’s Design Guidelines enable end-to-end plug-and-play solutions in personal connected health—that is, the flexible creation and use of devices and systems by and among consumers, physicians, hospitals and administrators. Our Design Guidelines incorporates 13 different standards sets used commonly around the world. Bluetooth has been a part of our guidelines since the early days.
Most recently, we added Bluetooth Smart capability. This technology is particularly exciting for its potential in healthcare. Meeting the needs for flexibility, ubiquity and long use is critical to ensure continuous data streaming from consumer health devices to mobile, web or other wireless storage devices. In turn, this enables long-term data tracking and analysis.
It’s easy to imagine scenarios where these features become important:
For consumers, payors and even for OEMs designing for the healthcare market, user-friendly pairing, convenient data collection and cost-efficiency will drive the adoption and creative use of close-proximity technologies in healthcare, and Bluetooth Smart meets all of these demands. Of course, privacy and security are of the utmost importance and here, Bluetooth Smart 128 bit AES encryption and adaptive frequency hopping ensure timely and reliable data relay are right on target. With new interest in connected health from mobile carriers, there’s no question Bluetooth Smart will see new applications in the field.
Note: Bluetooth SIG, Continua, NFC Forum and Roche Diagnostics will continue the conversation about the potential for near proximity technologies in healthcare on a panel at the WIMA USA (San Francisco) conference next month, “Near Proximity Technologies & The Connected Health Ecosystem,” taking place Wednesday October 30 at 9:00 a.m. I hope you can join us.
Please feel free to connect with me on Twitter at: @Continua, or on our LinkedIn Group (Continua) to share your thoughts on Bluetooth Smart in connected health.